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Welcome to my 2020 rebranding.

UPDATES

First I looked at what I wanted to keep from my original logo.

ORIGINAL

a picture of ayuneart branding

The original logo consists of:

  • cloud shape

    • very playful

  • green sprout

  • sun hovering behind the cloud displaying branding

  • thick lines

    • bold and black

    • separates colors

NEW

The updated logo consists of:

  • cloud shape

    • changed to darker color/silhouette, more minimalist

  • green sprout

    • solely white color in silhouette of cloud

  • Crescent moon now hovers below the cloud

    • sharper look while maintaining original color palette

  • thinner, colored lines

orange crescent moon with a black cloud hovering above it with a leaf outlined inside. Ayuneart branding

COLOR PALETTE

I maintained my original color scheme while adding on an accent color.

ACCENT

COLOR

MAIN COLOR

MAIN

SHADING

HIGHLIGHT

CLOUD

COLOR

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